Tiger Brands investing R100m in emerging farmers

Tiger Brands has invested R40m for emerging farmers, and in two years that will have soared to more than R100m, its chief corporate affairs and sustainability officer, Mary-Jane Morifi, said.


Lawrence MacDougall, CEO of the nearly 100-year-old group, said in future Tiger wanted to have control of the entire supply chain, from producer to consumer.


The food maker, aside from pulling out of Nigeria, was also selling much of its meat division — Enterprise, Bokkie and Renown — mainly as a result of the tragic listeriosis outbreak and subsequent class action.   Full control of the supply chain would greatly diminish future risks.


Morifi said Tiger has launched an enterprise supplier development fund to support local communities and the farmers in the communities. Though it is a small start, it gives Tiger involvement in the full chain, from field preparation right though to end product delivery into the processing plants.

Mary-Jane Morifi, Tiger Brands chief corporate affairs and sustainability officer.
Image: Supplied



Morifi has several roles at Tiger: communications and stakeholder and government relations, through to sustainable socio-economic development and sustainability, and enterprise and supplier development.  However, her main focus at the moment is the promotion of black farmers as suppliers.


She said in the past supporting emerging farmers by buying their products was problematic due to inconsistent quality, delivery specifications and fluctuations with quantity.  Morifi said the new arrangement, with a guaranteed take-off purchase for the crops and access to loans, had eliminated many of these problems.


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Source: Dispatch Live

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